(Boston, MA) – Walking through the beer aisles, you may have walked right by this package not realizing that it had come from Boston Beer Co.. The company stealthily launched a new brand of hard cider late last month called Angry Orchard.
To start out, there are three 6-pack offerings in the lineup: Apple Ginger, Traditional Dry and Crisp Apple. Sightings have ranged from New England all the way out to Colorado thus far.
This isn’t Samuel Adams’ first spin with hard cider either. It is being positioned as a premium offering above its other cider line, HardCore Cider.
Both brands are coming out of the Samuel Adams facility in Cincinnati, Ohio.
It may be a coincidence though one place is discounting Woodchuck Cider this month.
Click the links below for packaging photos.