"We believe that our prices are more than comparable to those found at other major sporting events, which because of their temporary nature are often more expensive than the high street,” he said. A 330ml bottle of Heineken lager at the Games will cost £4.20, making the equivalent price of a pint £7.23. This is more than double the national average price of £3.17 for a pint of beer.
Converted to USD, that is just over $11 per 16 ounces of beer or 70 cents per ounce. That dwarfs the prices for beer at MLB stadiums.