anheuser busch logo

University of Iowa signs logo-licensing pact with Anheuser-Busch (video)



An agreement between Anheuser-Busch, Hawkeye Sports Properties, and Learfield Communications was reached to add the university logo to posters and other items. Associate Athletics Director for External Affairs, Rick Klatt says the university agreed to the deal, but only after making it clear to Anheuser-Busch that it would have to meet certain requirements.

Thoughts on the University’s move?




email newsletter signup box anonymous tip form

Leave a Reply