(Greensboro, VT) – This afternoon’s post regarding Hill Farmstead Brewery and eBay drew quite a bit of attention and over 100 comments between BeerPulse, Facebook and other social media sites.
As of Monday night, there is actually no Hill Farmstead beer currently for sale on eBay though resellers have earned around $2,250 revenue over the past three months in completed auctions.
As a result of those auctions, Hill Farmstead will make Ephraim a draft-only release. See the brewery’s Facebook post, in full, below regarding eBay and the beer community.
In addition to the comments in the Facebook post, check out the busy thread on RateBeer as well.
Our Statement Regarding eBay and the illegal reselling of our beer… as well as the Ephraim Release:
At Hill Farmstead, we honor eight generations of Greensboro ancestry by thoughtfully engaging with our heritage and with the spirit of our artisanal farmhouse ales. Decisions that we make are not the sole representation of Shaun Hill – they are the synthesis of Dan, Phil, and myself. We all agree that our decision to try a draft only release of Ephraim is the best thing that we can do for the beer.
Rather than criticizing our brewery for this decision, we encourage beer enthusiasts to look within their own community – the community of enthusiasts – stare at the folks that are hoarding beer until it is far beyond optimal, scowl at the people that are disrespectfully and illegally reselling beer on Ebay in order to gain a significant profit. The detractors from our decision seem to fail in recognizing the quintessential essence of our brewery. If a community (“craft beer”) is unable to police themselves, or an individual (or individuals) is incapable of introspection, we believe that it is in the best interest of our business’s mission statement to continually alter the rules governing our enterprise and commerce in order that our beer (which, in essence, is also quite literally our entire “life”) is representative of our vision. A community is only as strong as its weakest link.