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More insight into The Brooklyn Brewery’s success in Sweden


If you are a seasoned BeerPulse reader, you already know that Sweden is The Brooklyn Brewery’s 2nd best-selling market. Now, we know a lot more about how and why…

One little name caught our attention: Brooklyn Brewery. How come an small brewery in the United States – 13th according to the American Brewery Association – is selling so much in Sweden? Their sales in 2011 were 3 times bigger than 2010 and 2009. And in 2012 is their best year yet and they still have 5 months left to sell beer to the Swedish population.

Full slidedeck >> Slideshare.


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