Red Hare SPF 50/50 India Pale Radler going year-round

Red Hare SPF 50-50 India Pale Radler can BeerPulse

[Press Release:]

(Marietta, GA) — Red Hare Brewing Company’s wildly popular beer, SPF 50/50, has been a rousing success since its launch in Summer 2016. Due to overwhelming customer response, SPF 50/50 is now available year round! SPF 50/50 is a light, refreshing blend of Gangway IPA and our house-made sparkling grapefruit soda – our first India Pale Radler! And at 4.2% ABV, SPF 50/50 is the perfect beer for a relaxing day… no matter the season. “When we made SPF 50/50, we knew it’d be in every cooler that summer,” says Roger Davis, Red Hare Founder and Managing Partner. “We’re so proud that it’ll now be in coolers all year round!”

A Summer Breeze Across the Region

Already in cans and on draught, SPF 50/50 can be found in package stores, bars, and restaurants across Georgia, South Carolina, Tennessee, Alabama, and the Florida panhandle. A unique twist on India Pale Ale and radler styles of beer, SPF 50/50 is crafted to be flavorful and easily drinkable — great for kicking back to relax in spring, summer, fall, or winter – re-apply as needed! “People have really responded well to SPF 50/50,” says Bobby Thomas, Red Hare’s Co-Founder and Head Brewer. “It’s a different kind of beer, but it tastes great and it’s unique.”

A celebration of SPF 50/50’s becoming a mainstay will be on Saturday, March 25th from 2:00-6:00pm at the brewery. The party will feature live music and a food truck in addition to brewery tours, 36 oz. of beer samples, and souvenir glasses (with paid admission). For more information, check out: http://www.redharebrewing.com/beers/spf-5050/

Red Hare Brewing Company is an independent microbrewery in Marietta, GA. Red Hare craft beer is sold throughout the Southeast. Red Hare finished as the 4th best brewery in the 2016 US Open Beer Championship with 5 medals including gold for SPF 50/50 and Cotton Tail Pale Ale. Red Hare also offers other year-round beers including Gangway IPA, Long Day Lager, and the new Gem City Classic, in addition to various seasonal and reserve releases. Red Hare was the first craft brewery in Georgia to can their beer in an effort to curb their carbon footprint. The brewery’s tasting room is open to the public for sampling and tours Wednesday through Friday from 5:30-7:30pm and Saturday from 2:00-6:00 pm. For more information, visit www.redharebrewing.com.

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