CraftHaus Mojave dubbed a “SWIPA” by brewery in response to NEIPA craze

Crafthaus Mojave Southwest IPA BeerPulse

[Press Release:]

CraftHaus Brewery Creates Southwest Inspired Beer Style, SWIPA – Newest beer style sweeping the nation, #SWIPA

(Las Vegas, NV) – CraftHaus Brewery launches a new beer style, Southwest IPA. Brewed as a declaration to their Southwestern home, it is aptly named Mojave. The use of indigenous, organic Agave syrup dries out the beer, just like the majestic deserts of the Southwest. Mojave, Southwest IPA is the newest release in CraftHaus’ seasonal IPA series.

“With the hype spreading about Northeast IPAs, we saw a need to produce a beer style that represented our unique landscape, Wyndee Forrest, Co owner, CraftHaus Brewery. Our territory creates fantastic, quality beers and this beer style is our testament that the Southwest should be viewed as a national player in the craft beer industry.”

The can design, by Dana Satterwhite of Quiver Media, represents the uniqueness of the Southwest desert. The can artwork incorporates the deep orange colors seen in local rock formations. The print carries icons of the desert, Agave plants, lizards and cactus.

Mojave, SWIPA is an appreciation to the resilience of the Southwest community. The deliberate use of Southwest named hops, Amarillo and El Dorado gives the beer a juicy nose and a slight white pepper finish. Crisp, refreshing and clear, Mojave sits at 50 International Bittering Units and 6% Alcohol By Volume. Mojave, SWIPA is distributed in Clark County, Nevada by Bonanza Beverage and available in 12 ounce, six-pack cans as well as on draft for a limited time.

About CraftHaus Brewery
Established 2014, CraftHaus Brewery is passionate about creating quality driven beers and sharing them with their community. Owners, Wyndee and Dave Forrest successfully changed licensing for the city of Henderson to a more craft friendly license. Their brew team is lead by educated, professional brewers, Steve Brockman and Steph Cope. www.crafthausbrewery.com

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