(Boston, MA) – When Boston Beer Company runs its third annual “Beer Lover’s Choice” contest later this year, there will be a stout and a witbier involved for the first time. We discovered two of the brews to face off in the competition late last week when the company got label approval for Sam Adams Coffee Stout and Sam Adams Blackberry Wit.

The “Beer Lover’s Choice” competition gives the beer community a chance to vote for the next beer in the Brewmasters’ Collection. Last year, four beers were involved with the Irish Red Ale beating out a a saison, a belgian pale ale, and a dunkelweizen. In 2006, it was a two-way matchup with the Honey Porter beating the Smoked Lager. It is not yet known whether more beers will be involved in this year’s contest. Last year, the brewery promoted the “Beer Lover’s Choice” competition in its March newsletter. One would expect to see this year’s rendition roll out in next month’s newsletter though the recent earnings hit may have changed plans. The brewery may also opt to do something closer to Election time this year.