ENJOY THE TASTE OF RASPBERRIES THIS WINTER WITH FRAMBOZEN, A NEW BELGIUM BREWING HOLIDAY TRADITION
The Raspberry Brown Ale is a Tasty Treat to Complement any Holiday Dinner
Fort Collins, CO – October 26, 2009 – The return of the holiday season marks the arrival of a New Belgium tradition – Frambozen. The raspberry infused brown ale is a perfect complement for holiday dinners and can be found in most of the 26 states where New Belgium beer is sold. Frambozen is available now through January.
Frambozen is produced from freshly picked Pacific Northwest berries, where a New Belgium delegation oversees the process of turning the berries into a pure juice to use in the fermentation process. The juice is loaded into oxygen-free CO2 tanker trucks that make the journey back to Colorado. Every year, during the brewing process, New Belgium cellar operators become covered in a festive crimson berry wash as the winter seasonal comes to fruition.
“Frambozen is one of our favorite and most delicate beers to produce,” said Grady Hull, New Belgium Brewing Assistant Brewmaster. “We take extra care with the raspberries to make sure they are pure and perfect for this beloved beer.”
Frambozen is derived from the Flemish word for raspberries and inspired by the Framboise beers of Belgium, where the use of raspberries in beer outdates the use of traditional hops.
Wondering about food pairing suggestions? New Belgium offers some ideas at (http://www.newbelgium.com/beer/frambozen), including duck and white chocolate cheesecake.
A six pack of Frambozen sells for about $7.99. For more information on New Belgium Brewing, its other beer offerings and company practices visit www.newbelgium.com.
About New Belgium Brewing Company
New Belgium Brewing Company, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, began operations in a tiny Fort Collins basement in 1991. Today, the third largest craft brewer in the U.S., New Belgium produces seven year-round beers; Fat Tire Amber Ale, Sunshine Wheat, Blue Paddle Pilsner, 1554 Black Ale, Abbey, Mothership Wit and Trippel, as well as a host of seasonal releases. In addition to producing world-class beers, New Belgium takes pride in being a responsible corporate role model with progressive programs such as employee ownership, open book management and a commitment to environmental stewardship. For more information, visit www.newbelgium.com.