Wilkes-Barre, P.A. (May 11, 2010) – After 234 years, America is heading back to its foundation…at the local tavern! American Honor Beer Company announced that it will be launching a new beer this summer named Boondoggle Amber Lager. General Liberty, the company spokesman, declared, “American Honor Beer Company is building a bridge with our beer, connecting the minds and ideas of American men and women at the local tavern where they meet. Unlike the Bridge to Nowhere, this bridge will lead us somewhere!”
American Honor Beer Company encourages the revolutionary idea of promoting thought and discussion through beer. The company believes that Boondoggle Beer will be an inspiration to those who value and desire a return to the classical principles upon which America was founded. The initial launch is scheduled to take place in Pennsylvania, followed by national distribution later in the year. The beer is brewed in Pennsylvania at one of the longest surviving breweries in the United States.
PUTTING A NEW SPIN ON A PECULIAR WORD
The curious-sounding word ‘boondoggle’ means work of little or no value done merely to look busy. American Honor Beer Company has chosen the name Boondoggle in recognition of the endless boondoggles that politicians have created and bestowed upon the American individual throughout the country’s history.
With a deep understanding of the importance of American history and classical American principles, American Honor Beer Company created its own declaration. Found on their website at www.BoondoggleBeer.com, it states, “Our brew serves as a rallying point for those who cherish and commemorate America’s founding principles and who believe that we need to return to those values. We’ve introduced Boondoggle Amber to celebrate the revolutionary principle of securing natural rights over tyranny. Go out and conquer a Boondoggle today – stand up with General Liberty’s call for No Waste, More Taste!”
General Liberty is a delightfully inspired embodiment of American Revolutionary leaders. However, he is no mere namesake confined to carrying a beer label on his back. General Liberty is best described as a patriot who honors America’s founding principles in the daily course of leading today’s Americans to recognize and conquer tyranny. Full of strength, wit and intellect, Liberty is a man you would want by your side on the battlefield or at the pub.
NO WASTE, MORE TASTE
Boondoggle Beer is brewed in a classical American amber lager style that returns to the traditional founding principles of brewing similar to the beer brewed by Thomas Jefferson, Benjamin Franklin and George Washington. The brew is made with 100% barley malt, hops and pure Pocono mountain water.
American Honor Beer Company wants beer enthusiasts to know that there is much more to this beer than just the brew itself. General Liberty urges the public to return to the traditional means of debate and problem solving at the local tavern or pub. During the American Revolution, the Founding Fathers and colonial Minutemen met at these establishments to discuss current issues and their strategies over pints of beer. These meetings ultimately led to pivotal events like the Boston Tea Party. It is Liberty’s hope that such progress can be made in pubs across America today. General Liberty calls for Americans to “throw the latest 1,000 page government boondoggle into the harbor where it belongs!”