A ton of news to wrap up a busy week in beer.
…Tom Cizauskas of Yours for Good Fermentables shares some interesting tidbits from Beer Marketers Insights. Here’s a snippet:
* The number of drinkers aged 21-39 [the demographic segment most likely to purchase beer] will grow by 7.8% by 2020 to over 90 million, nearly tripling from a 2.7% increase from 2000-2010.
* Based upon these trends, the ranks of core craft beer drinkers could swell by 40-50% by 2020, to about 29 million (12% of the drinking-age population).
BMI predicts that the craft beer industry will grow 8% over the next three years. It’s not clear who BMI considers to be “craft.” Regardless, growth by volume is expected to actually exceed 8% this year.
…Cold Comfort Tavern was denied a liquor license in Denver with city council saying that the reason is because there is “no need” for another bar in that section of the city. Bar management contacted the newly-elected Governor John Hickenlooper, who originally founded Wynkoop Brewing, for support. No additional information has since been released.
…Drake’s Brewery just released Nyack Barleywine on tap.
…Circle Brewing in Austin, TX, just launched this past week. More info on their wares here.
…Finally, here’s a link to Brewbound’s preview of this weekend’s How Beer Saved the World special on the Discovery Channel. Above is discovery’s own preview; it will air on Sunday at 8PM EST.
…So much news to report that I split some of it off into Part II.