Brewers Association October industry stats update

brewers association

The beer drinkers love for hops and the march toward India pale ale remains a solid trend. IPAs gained 2.3 share points in craft  and showed 42 percent growth as a style in scans. Variety packs also re-emerged as growing over 1 share as the calendar hit autumn.

Also, across all channels… “Year to Date 2011–14.3% volume growth; 15.9% dollar growth. (All beer -0.7/+1.8)”

Good sign for retailers, bars, etc. to see dollar growth still outpacing volume growth.

via Brewers Association | Craft Retail Pricing Grows in October 2nd Scans.

 

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One thought on “Brewers Association October industry stats update

  1. Have always loved the variety pack. For those who cant pick just one style or love to explore they are the answer!

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