How a new Wisconsin law adversely affects one microbrewery
The effect of Motion 414 on one small brewery…
Furthermore Beer, for instance, operates under a wholesale license, because federal law says a beer maker must own its own brewing facility to be classified as a "brewer." Furthermore pays a contract brewer to make its beer and then sells it to six distributors.
Under the new law, though, the company will lose its wholesale permit if it doesn’t have at least 25 retail customers. Barring some loophole, Aran Madden will have to end his relationship with at least one distributor, buying back the sales territory at a cost of thousands of dollars, and then spend more time and money distributing his beer himself.
Breweries: Furthermore Beer
