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Oskar Blues has ‘toyed with idea’ of variety packs

Oskar Blues is one brewer that has toyed with the idea of offering variety packs for its cans, but is not yet ready to make the leap. “It’s incredibly labor intensive,” says Jeremy Rudolf, the company’s ‘Traffic Control Freak.’ “You have a machine that’s doing something once in a blue moon. The return on that investment is very long.” But he has not ruled out offering them in the future.

via Beverage World.

 

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