(Petaluma, CA) – Lagunitas Brewing Owner, Tony Magee, took to Twitter on Monday night to share a few words on small brewer growth potential. He speaks from the perspective of one the nation’s top ten craft brewers.
Now, the question remains: where will the lion’s share of growth in this beer segment come from over the next several years? As Tenth and Blake President and CEO, Tom Cardella, noted earlier this year, the top 50 brewers account for 80% or so of the craft business. Will growth come from Tenth and Blake? The regional brewers at the top? The couple thousand brewers beneath them? All of the above?
Lotsa hand-wringing lately bout 'how many more microbreweries b4 its too many'? Ever see a Klein Bottle? Thats the whole beer biz. No edges.
— LagunitasT (@lagunitasT) July 10, 2012
It's a completely 'bounded' yet 'infinite' surface. It turns itself inside out seamlessly. Thats craft beer biz. No boundaries.
— LagunitasT (@lagunitasT) July 10, 2012
Soon, maybe 10 years, everywhere will look like Portland and SF. Why wouldn't it? Glass ceilings? None in sight. Add tanks…!
— LagunitasT (@lagunitasT) July 10, 2012
Yup (Jason) and the people behind it are beer lovers, not brewers… They willed us into beingness… It's their industry, not even ours..
— LagunitasT (@lagunitasT) July 10, 2012
This is good stuff. I was thinking maybe Craft Beer is reaching its peak but now maybe I’m thinking it’s only just started its accent.
Tried digging up some news from the past and haven’t had any luck, but weren’t people singing this same tune during the last craft beer boom and subsequent crash?
Not sure what the sentiment was myself at the time. I was only 12 or 13.