MilllerCoors rolling out new Coors Light ads, CMO speaks on brand growth (video)
I’m obviously delighted with the performance of Coors Light and I have every confidence we are going to continue it in 2013 and beyond. I think Miller Lite, it’s a turnaround story, there’s no doubt about it. I think the [new] "It’s Miller Time" campaign is a strong campaign for the brand.
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Breweries: Coors Brewing, MillerCoors
Beers: Coors Light, Miller Lite
Great commercial. I still won’t buy the beer. No flavour at all and it’s too cold.