
GuestMetrics: on-premise craft beer sales up 10.7% in 2012’s first three quarters
“Comparing the first three quarters of 2012 against the same period in 2011, craft beers experienced rapid growth in the on-premise space,” said Bill Pecoriello, CEO of GuestMetrics LLC. According to Pecoriello, during that time period, craft beers grew sales +10.7% from the prior year, while imports contracted by -1.3%, premium light beers by -1.6%, and premium regular beers by -2.9%.
via GuestMetrics.