Stillwater Ales founder talks Classique cans, multi-packs and price drops
Without divulging my financial records, I will say that consumers will see a drop on some of my core beers to be anywhere from 30-50% in some cases. Stateside Saison, for example, has gone from a $10-12 for a 750ml [25.4 oz] bottle to a $10-12 12oz four-pack [48 oz.] (priced depending on the market and distributor), while maintaining complete integrity of the product.
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Breweries: Stillwater Artisanal Ales
