How BrewDog became an international craft beer player
The pair managed to make BrewDog a reality with just a £20,000 bank loan, later funding it by raising £2.2m in less than six months with their innovative Equity for Punks business model – an online IPO through which they built a community of 7,000 shareholders. For their efforts, BrewDog has recently been declared a regional winner in the HSBC Global Connections competition, which means it will now have access to lending of up to £6m and a financial reward of £120,000.
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Breweries: BrewDog
