SweetWater fashions next Dank Tank series beer, The Price is Wrong!, after game show

SweetWater The Price is Wrong! Belgian Strong Ale

(Atlanta, GA) – SweetWater Brewing Co. announced this week that the next beer in the Dank Tank series, its periodic collection of specialty releases (22oz. bottles and draft), will be The Price is Wrong!.

The label artwork features a depiction of The Price is Right game show host, Bob Barker, along with the famous wheel.

Some may also remember the ‘price is wrong’ phrase from the cult classic, Happy Gilmore, during a scene in which Barker gets into a fight with Adam Sandler’s character on the golf course.

The Belgian Strong Pale Ale will be available starting in August.

Some beer stats:
ABV: 9%
IBUs: 79
Malts: Maris Otter, Pilsner, 2-row and Wheat
Hops: Nugget, Centennial, Simcoe
Dry Hop: Simcoe, Amarillo

 

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.