
Leinenkugel’s Summer Shandy sales up 24% over last year
The second-best selling and fastest-growing craft beer, it outsold all of Leinenkugel’s other beers combined in the time it was on shelves. Shipments were up 24% over last year. And it has helped the Jacob Leinenkugel Brewing Company go from producing 60,000 barrels a year when the Miller Brewing Company bought it in 1988 to now nearly 1 million.
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Breweries: Jacob Leinenkugel Brewing
Beers: Leinenkugel's Summer Shandy
Not a beer.
Most Shandies belong in the Hard Lemonade category, I feel. Certainly, when I had the misfortune of buying a Leinkugel’s summer variety pack a few years, that’s what it tasted like to me- hard lemonade.