Sponsored Press Release:
(New York, NY) – The Hand Crafted Tasting Company is proud to announce its partnership with the Leukemia & Lymphoma society for the Summer International – NYC Craft Beer Festival – coming to the Lexington Avenue Armory (68 Lexington Ave.) in Manhattan on Friday, June 20th and Saturday, June 21st. “The Craft Beer community is well-known for it’s support of its local communities and charitable causes. We’re excited to raise money & awareness for LLS, said Robert Howell, one of the organizers.
“The Leukemia & Lymphoma Society is excited to be a part of this fun and unique event! For every ticket sold one dollar will go directly towards LLS’ mission of fighting blood cancers. We are also given a rare opportunity to raise awareness of our mission with a new audience and highlight our many social campaigns. Having our amazing staff and volunteers on hand to pour some of the best beer and talk about all the amazing work LLS is doing – it is a win-win for us!,” said Amanda Bullock, Public Relations Manager, LLS.
Summer International will showcase Summer releases from America’s best craft breweries, and rounding off the choices will be international breweries bringing the total number of breweries to 75, and the beer selections to approximately 150. In keeping with the NYC Craft Beer Festival tradition, the beer tasting will be complemented by delicious food for purchase from NYC restaurants: Jesse’s Empanadas, Morris Grilled Cheese and Rosamunde Sausage Grill. All menu offerings will be picked specifically to accompany the Summer International selections. Tipsy Scoop beer-infused ice cream made with Brooklyn Brewery’s Chocolate stout is the perfect desert for the summer tasting.
“Many people, time and again, have brought up the fact that that the craft beer explosion is happening in all parts of the world, and not just in America. For our Summer International tasting, we plan to celebrate some of the stand-outs from other countries, while staying true to our roots, and continuing to bring you the finest in American Craft Breweries,” said Ken Tesler, Founder, Hand Crafted Tasting Co.
A small sampling of the 150 craft beers on the main floor include: Reissdorf Kolsch, Fuller’s London Pride, Victory Dirt Wolf, Wandering Star Zingari Wit, Perrenial Brewing Hommelbier, O’Hara’s Irish Stout, and Hobgoblin from Wynchwood Brewing. For the Connoisseur Lounge we are excited about Orval, Schlenkerla Helles, and Gavroche.
“New York City has access to so many great beers, from fresh brews made by local brewers, to internationally renowned beers of countries like Belgium, Germany, France, and Italy. This festival will showcase the wide range of beers available that make New York a special place for beer enthusiasts said Giancarlo Annese, co-author of “Beer Lover’s New York,” and festival beer curator.
The NYC Craft Beer Festival will offer three sessions. There will be one evening session on Friday, June 20th, from 7:00 PM to 10:30 PM and two sessions on Saturday, June 21st, from 1:00 PM to 4:30 PM and 6:00 PM to 9:30 PM. The first hour of all three sessions will be exclusive to VIP and Connoisseur ticket holders.
Tickets are on-sale now at NYCCraftBeerFest.com/tix.
During the event, leading craft beer experts will host intimate, 50 people, first-come, first-served, seminars, and many brewer representatives will be available at the taps to educate the guests about their liquid offerings.
Finally, just 150 Connoisseur tickets are available for purchase per session. The Connoisseur package offers a speedy entrance line to the Armory and access to the exclusive Connoisseurs Lounge for the entire session where there will be an additional 12-15 rare beers not found on the Grand Tasting floor.
“We are offering a private lounge environment for beer Connoisseurs to listen to live, acoustic, Blues & Folk influenced music all the while sampling some of the rarest and most exciting beers you’ll ever get a chance to drink. Finger foods will be presented by Pauliner Bräuhaus and Malt & Mold at no additional cost,” said Tesler.
Additional pictures and images can be found at http://nyccraftbeerfest.com/press
Hand-Crafted Tasting Company is the Food & Beverage division of Mad Dog Presents,
a concert production & event planning company.
About The Armory
Lexington Avenue Armory, 68 Lexington Ave, (Bet 25-26th Street), NY, NY, 10010
Directions
Public Transportation
Subways/PATH – 6 Local train to 23rd and Park Avenue South N, R Trains to 23rd Street & Broadway F, M Trains to 23rd Street PATH Train to 23rd Street
MTA Bus – M23 to 23rd St. & Lexington Ave M101, M102, M103 to Lexington Ave & 28th St. M1, M2, M3 to East 25th St. & Park Ave South
Car
From Westchester: Take I-87 South (New York State Thruway) towards New York City. Take Exit 3 towards E. 138 St / Madison Ave Bridge. Merge onto Exterior St. Continue onto E. 135th St. Turn right onto the Third Avenue Bridge. Following the bridge, turn left onto Lexington Avenue.
