A few stats from New Belgium and Patagonia’s California Route sales
California Route was a great success, and sold a total of 7,937 cases across 17 states and the District of Columbia. Almost half of all sales came from Colorado (46%), with 23 percent of all cases sold in Fort Collins. The next two top-selling states were North Carolina and California, each with 640 sold cases, or 8 percent of all sales.
100% of the profits ($23,055) will go to The United Way Long-Term Recovery Fund for Larimer County Floods.
via Press Release.
Breweries: New Belgium Brewing Co.
